Digital Marketing Professional
I received my Bachelor of Science from Marist College, where I graduated Magna Cum Laude. I majored in Business Administration, with a concentration in Marketing and a minor in Public Relations. During my time at Marist College, I had three internships; one Staff Development Human Resources Internship at the Anderson Center for Autism, which taught me how to run meetings, conduct interviews, and create and run workshops. I then interned at PR Revolution, which is a digital marketing and PR agency. Here, I learned the ins and outs of agency marketing. I modified websites and created posts and designs for clients of many different industries. Lastly, I went back to the nonprofit sector when I completed a marketing internship at the Eleanor Roosevelt Center at Val-Kill. Although I did plenty of work to highlight and preserve the legacy of Eleanor Roosevelt, I mainly worked on marketing Girls’ Leadership Worldwide, a two-week camp to help teen girls from all over the world find their voice and give them opportunity in their careers and future endeavors.
As a May 2020 graduate, finding a job in the middle of a pandemic was not easy. Therefore, I was delighted to have accepted a position at the Aronson Hecht Agency. Although they were only offering a position for an Administrative Assistant, they believed in my abilities and hired me as a Marketing Coordinator in July of 2020. They then promoted me to a Strategic Marketing Manager in April of 2021, which is my most recent position. Here, my daily tasks were vast. I became the liaison for clients and our team. I ran and created social media for our clients, and I have run Facebook Advertising campaigns (I am Facebook Blueprint Certified) and worked with the team on client branding. I was also a content creator as I write many blogs for our website involving the current trends of branding, marketing, and advertising. I have led meetings and am confident when speaking to clients. I have learned a lot about digital marketing throughout these past five years and I am eager to learn more while continuing to use my skillset.